About PlushTree

A journey back to the cotton fields of our childhood, and a quiet obsession with how a bed should feel.

Where it all started

It all started with a journey back to our roots. During a visit to our hometown in Pakistan, surrounded by endless cotton fields and the simplicity of village life, we were reminded of the beauty of nature's touch. We came back to the Netherlands with a vision—to bring the purity of real cotton into modern homes, blending nature's gifts with a timeless, cozy style.

We noticed that families, just like ours, were looking for something different—bedding that wasn't just soft but durable, and crafted to last. That's how PlushTree was born. Inspired by the simplicity of those cotton fields and the elegance of modern Dutch design, we set out to create luxurious, breathable bedding that feels as good as it looks.

What we hold ourselves to

100% cotton, nothing blended

Every PlushTree product is pure cotton at a 300 thread count. No polyester, no shortcuts, and a weave you can feel the difference in.

An extra-long 40 cm tuck-in

Our duvet covers are finished with a 40 cm tuck-in strip, so the duvet stays where you put it instead of drifting to one end overnight.

A lifetime guarantee

We stand behind every seam. If a fault appears in the making or the material, we put it right.

Two weaves, one cotton

Sateen is woven so that more thread lies on the surface, which gives it a smooth, lightly lustrous face and a fluid drape. Percale is a tight plain weave with a matte finish and a crisp, cool hand that softens with every wash.

Both are 100% cotton at a 300 thread count. The choice is about how you like to sleep, not about quality.